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EA displays new advertising avenue through Discover's 'College Football 25' presence

Discover has partnered with EA to appear in "EA Sports College Football 25," highlighting the opportunity EA has to "demonstrate its advertising power to interested brands," according to Alexander Lee of DIGIDAY. As part of the deal, Discover integrated its branding "directly into natural...

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SBJ Morning Buzzcast: August 14, 2024

The lessons from NBC's big Olympic performance; Jeff Vinik eyeing Lightning transition? Wasserman lands a leader for new property sales division

SEC Network’s Paul Finebaum and NFL Films’ Ken Rodgers

On the pod this week, with both the college and pro football seasons about to kick off, SEC Network's Paul Finebaum joins the show to provide insight into the biggest issues in college athletics. Plus, NFL Films' Ken Rodgers breaks down how his team is keeping the “Hard Knocks” series fresh and compelling.

SBJ I Factor: Jess Smith

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