UpFront

The phrase “ticket stub” is making its NBA comeback. The Cleveland Cavaliers and Phoenix Suns will be adopting a 20th century concept this season — a ticket that actually arrives in the mail — with one slight caveat: It won’t get you in the...

There are inherent pressures that come with new, bigger jobs — added responsibilities, increased eyeballs, etc. Lt. Gen. Richard Clark knows this well.  Clark’s military record is sterling. It includes the Distinguished Service Medal, the Legion of...

Private equity firms and sports funds have been circling NASCAR in recent months looking at possible investments, driven by momentum around sports overall, racing specifically, and the relatively low cost of team charters. Trackhouse Entertainment Group became the latest team to accept...

Everyone needs a “sanctuary,” and the National Basketball Players Association has one on the Spanish coast. In what has become part retreat, part performance lab and part pickup game, the league’s union has created an upscale workout destination for European players...

L ast fall, Christa Stout told a colleague that she felt lost in generative AI fever. “I don’t even know where to start in terms of building our AI strategy across the company, but I need...

Google Pixel is going deeper into its relationships with players associations to highlight its ambitions in women’s sports, including enhancing its presence at this year’s WNBA All-Star Game. This year, Google Pixel joined with the Women’s National Basketball Players Association (WNBPA), the National Women’s Soccer...

W ith a chance to get back on the top of the podium in the women’s artistic gymnastics team competition, and with Simone Biles a leading contender to be the biggest star of the Paris Games, the American gymnasts are poised...

Business travel booked from the U.S. to Paris during the Summer Olympics (July 26-Aug. 11) is up 88% compared to the same period last year, according to FCM and Corporate Traveler USA.  John Van den Heuvel, president of New York City-based Corporate Traveler USA, said...

T he logistics struck Nicole Deal first. How would Team USA, the largest delegation in the Summer Olympics, navigate an unprecedented opening ceremony on the Seine? Next came the safety concerns, Deal’s responsibility as chief of security and...

The MLB Home Run Derby and All-Star Game have, for years, served as de facto showcases for new broadcast tech, with ESPN advancing the use of 4D Replay cameras for immersive, 180-degree views of Derby swings this year. But the Midsummer Classic also is...